Blog
What Makes Email Retargeting a Must-Have for Marketers?
Hello, and welcome to the Cognisus Marketing Solutions blog. This time, we’re talking about email retargeting—a strategy that’s quickly becoming a...
Why Every Business Needs a Strategic Plan: Especially Yours
Hello, and welcome to the Cognisus Marketing Solutions blog. In today's post, we will learn how strategic planning is a critical tool for all...
Nurturing Leads in the Middle of the Funnel: Best Practices for Email and Retargeting Campaigns
Businesses can nurture leads in the middle of the funnel by providing valuable content and building trust with personalized email and retargeting...
Top of the Funnel Strategies: How to Generate Awareness and Attract Qualified Leads
TOFU marketing focuses on building brand awareness and attracting a broad audience to generate initial interest in your business. Effective TOFU...
Post-Sale Marketing: How to Turn First-Time Buyers into Loyal Customers
Customer acquisition is the first step in running a business. However, it is significantly more costly to acquire new customers than to retain...
What Is Omni-Channel Marketing and Why Is It Important for You?
Hello, and welcome to the Cognisus Solutions marketing blog. This blog is all about omnichannel marketing and why you must consider it for your...
How to Build a Strong Brand Identity with Effective Market Positioning Strategies
Hello and welcome to the Cognisus Solutions marketing blog. This blog is all about marketing and its power to impact your business. Over the next...
What Is Marketing and Why Is It Important for Your Business?
Hello, and welcome to the Cognisus Solutions marketing blog. This blog is all about marketing and its power to impact your business. Over the next...
The Irish Catholic Church Needs a 21st Century Marketing Plan
Marketing a Mature Brand? On Friday May 22nd the people of Ireland embraced difference and diversity by approving the 34th amendment to the Irish...
Marketing Yoga to Men- Too much of a Stretch? Focus on the “Core” Benefits
Running, Marketing, Positioning and Yoga I had to stop running in fall 2013, because of a groin injury. After months of unsuccessful physical...